Skip to content

Jaime Ava

Owner & Stylist

18 years experience

My passion for the beauty industry started in my college days. While studying business at the University of Wisconsin Milwaukee I also worked as a beauty advisor for Clinique. After graduating from UW-Milwaukee I cultivated my beauty skills by attending Cosmetology school, where I discovered my true obsession: hair. Now with years of experience and much dedication, I have turned my dream of owning and operating a trendy salon, spa and med spa into a reality.

What to expect

My specialty is precision hair cutting and customized colors. I formulate a personalized blueprint for each individual client, allowing a tailored salon experience every time. Staying educated on the latest trends and techniques is one of my core philosophies. I’ve attended countless advanced training classes, academies and shows to stay on the cutting edge of the constantly evolving beauty world. Some of my education includes Aveda cutting techniques, Keune customized coloring, Barbering, Living Proof Academy, Keratin Complex Smoothing and Aqua Hair Extensions. I love learning and educating alongside my staff to always make sure we’re staying current with the latest beauty trends.

More about me

When I am not working, I enjoy spending time with my husband and two boys. We love spending time at our cabin in Minocqua, boating in the summer and snowmobiling in the winter. I enjoy gardening, home decorating, a great glass of wine and a homemade meal cooked by my husband!

What I love to do

I love being able to offer all our guests a wide variety of self care treatments. It’s so great hearing how our services help make them feel better about themselves from the inside out. Boosting someone’s self esteem is a great accomplishment. I am so lucky to have such a talented team of professionals to help make it all happen.